Keppie Careers

Social media speaker, social media consultant, job search coach

How to make it easier to find you online

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Job seekers often hear how important it is to make it easy to find information about you online. Why? A Cross-Tab research study, Online Reputation in a Connected World, points out:

  • 75 percent of HR departments are expected to research candidates online
  • 89 percent of hiring managers and recruiters review candidates’ professional online data
  • 86 percent of employers believe a positive online reputation influences their hiring decisions—and nearly 50 percent say the influence is “to a great extent” and they expect it to increase

Further proving how important it is to be discoverable online is an ExecuNet Inc. research study, 2010 Executive Job Market Intelligence Report:

  • 90 percent of search-firm recruiters regularly Google candidates to help draw a complete picture of that individual—up from 75 percent in 2005

If you have a common name, it may be difficult to distinguish yourself online. About 2,000 people on LinkedIn share their name with someone on the FBI’s most wanted list, says James Alexander, founder of Vizibility.com, a company that creates tools to help professionals and companies stand out on the Web.

Read the rest of the post on my U.S. News blog….

photo by dunkr

Looking for meaningful work?

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I’m excited to share an opportunity for those of you looking for an encore career. In case you are not familiar, Civic Ventures, which is “a think tank on boomers, work and social purpose,” defines “encore careers” as jobs that “combine personal meaning, continued income and social impact.” Sometimes, these may be post-retirement careers, although retirement should really be in quotes, since it seems the term has taken on new meaning in today’s economy and because many people are not ready to stop working at a traditional retirement age.

I understand than an encore career can come any time in a person’s work history, not only after a lifetime of working. Are you tired of doing what you are doing? Maybe it is time to think of a new direction, and lucky for you, there is a great resource to help. Here is the information from Civic Venture’s press release:

What: Civic Ventures is partnering with the New York Times Knowledge Network to offer an online seminar for people interested in encore careers. The interactive course will offer practical advice about how to succeed in today’s job market to combine continued income, personal meaning and social impact.

Marci Alboher, careers expert and former New York Times columnist, will be leading the course. According to Alboher, “The idea of encore careers — second acts with social purpose — has started to take hold, but more people are now seeking guidance from experts and others who can teach by example.”

Topics will include: Will there really be enough jobs for the number of people who want to do meaningful work in their encore years? What kinds of job opportunities exist, and how do you make the leap into a field where you may have no experience or contacts? What should you do if you want to work but don’t have the interest or ability to work full time? How can you deal with age discrimination?

Who: The course will feature advice from experts as well as people who have or are on the path to meaningful encore careers. Speakers will include:

Marc Freedman, author of Encore: Finding Work That Matters in the Second Half of Life, founder and CEO of Civic Ventures

 Suzanne Braun Levine, founding editor of Ms. magazine and author of Fifty Is the New Fifty

David Bornstein, author of Social Entrepreneurship: What Everyone Needs to Know and founder of Dowser.org

Laura Gassner Otting, president of the Nonprofit Professionals Advisory Group and author of Change Your Career: Transitioning to the Nonprofit Sector

Lester Strong, CEO of Experience Corps and former television journalist

Stephen Alderman, Purpose Prize winner and co-founder of the Peter C. Alderman Foundation

When: Fridays, October 22 and 29, from 12-1:15 p.m. ET / 9-10:15 a.m. PT.

How: The online seminar costs $95. For more info and to register, click here.

Made possible in part by a generous grant from the New York Life Foundation.

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If you are looking for a job, you may also want to check out THE CAREER SUMMIT. Tons of career advice, all for a low price of $99 for a short time. Check it out now, before the early bird is over.

The topics include everything from how to think about finding a job you love, to what has changed in search, demystifying the recruiting process, online career management, interviewing and (last but not least) — strategies and tips for your resume, social media profile and job search. Read more HERE or visit the site HERE.

photo from gossamerpromise

Yes, you can use Facebook for job seeking. 5 steps to get started

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How can you overlook a social network with more members than most countries? With more than 500 million active users; it’s likely that just about anyone you might want to find has a profile on Facebook.

There is a reason we hear more about people losing their jobs based on what they do on Facebook than about those finding jobs as a result of their activity there. Let’s face it (no pun intended!) — it was intended as a social network; it’s a place where people go to unwind, unload and vent. It’s where they go to show off their vacation photos or share a video of their infant’s latest sneeze.

That in mind, you can still create a professional-looking profile on Facebook that may very well be the link you need to land your next job. If you’re looking for a new job, you will want to take advantage of every useful tool. I’ve suggested five steps to help you get started on the right foot on Facebook. Read them on my Social Media and Job Search column at Job-Hunt.org.

If you want to learn how to look for a job today, check out The Career Summit…more than a dozen online presentations (including mine) to help you land that next job!

photo by laikolosse

Revisiting LinkedIn – new features for job seekers and networkers

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When is the last time you spent time in LinkedIn? I know, it’s not *fun* like Facebook, and it doesn’t provide the instantaneous thrill of Twitter — sending out a message and immediately receiving a reply. [Read more…] about Revisiting LinkedIn – new features for job seekers and networkers

Six tips to help you from being overwhelmed by your job hunt

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The secret of getting ahead is getting started. The secret of getting started is breaking your complex, overwhelming tasks into small manageable tasks, and then starting on the first one.” – Mark Twain, in The Success Principles, by Jack Canfield [Read more…] about Six tips to help you from being overwhelmed by your job hunt