• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Keppie Careers

Social media speaker, social media consultant, job search coach

  • About
    • Expert Job Search and Social Media Consultant / Speaker
  • Services
    • For Job Seekers
    • For Entrepreneurs
    • Social Media Coaching and Consulting
    • Speaking/Keynotes
  • Resources
    • Sample Resumes
    • Quoted In
  • Books
  • Blog
  • Contact

Looking for a job? The Career Summit is for you!

September 24, 2010 By Miriam Salpeter

I am excited to announce that I am participating in a big event — and you can join us! The Career Summit is the brainchild of my friends Mark Stelzner and Laurie Ruettimann, two highly respected and smart, sought after voices in the HR and careers sphere. In addition to Laurie and Mark, The Career Summit brings together more than 20 experts in all different career arenas, including:

Career columnists like Anita Bruzzese (USAToday), Sarah Needleman (Wall Street Journal), Vickie Elmer (Washington Post) and Alison Doyle (About.com).

Recruiters, including Heather McGough (Microsoft), Jeremy Langhans (Starbucks), Richard Cho (Facebook) and Susan Strayer (Marriott Intl)

Authors, such as Alexandra Levit and Jonathan Fields.

Coaches, including Paula Caligiuri (professional career counselor), Alison Green (career advisor with non-profit expertise), Jason Seiden (executive coach) and Jennifer McClure (business process coach). I will cover resumes and job search/social media coaching in my session!

Plus, Mary Ellen Slayter (career advisor and senior editor, SmartBrief), Ryan Paugh (Community Manager for Brazen Careerist) and Susan Joyce (Job-Hunt.org Job Search Expert).

Wow! I’m excited to be in such great company.The point of all of this is to provide useful, actionable information to job seekers and people who may be starting to think that they may want to start looking for a new job or career.

(Maybe that is you?)

The topics include everything from how to think about finding a job you love, to what has changed in search, demystifying the recruiting process, online career management, interviewing and (last but not least) — strategies and tips for your resume, social media profile and job search. (That one is mine!) You’ll need to visit the site to review all the great workshops; there are 13 sessions! It’s all available online, both live and in archives if you miss something. There’s even an online community; you can interact there as much or as little as you want.

The site explains:

You buy one ticket and you have access to 13 sessions covering all aspects of job seeking and career management. The difference is you have control – you can access the information live, or whenever you like, since it’s all online and archived. Live sessions run between October 26th through November 17th. General sessions will be held every Wednesday, between 3 and 6PM ET.

You get invitations to all of our career expert sessions which you attend online. If you miss anything, log in to your account and access the session archives. We will record everything so you will have unlimited access to the classes. You can go back and listen at your convenience.

Why THIS summit? Because it’s the one-stop shop for the most relevant career expertise in the market today. There is a lot of “career expertise” floating around out there. We used a tough and cynical eye to handpick the experts we thought were most helpful and actionable – given today’s economy, given today’s social networking environment, and given what’s coming next. Check out our agenda to see what we’re talking about.

Sounds good? You really can’t lose, especially with early-bird pricing. You get all of this, plus bonus materials and a chance to win a career makeover for only $99 if you sign up soon!

Learn more by CLICKING HERE FOR MORE INFORMATION.

Filed Under: Career Advice Tagged With: Alexandra Levit, Alison Doyle, Alison Green, Anita Bruzzese, Brazen Careerist, FaceBook, Heather McGough, how to find a job, Jason Seiden, Jennifer McClure, Jeremy Langhans, Job-Hunt.org, Jonathan Fields, keppie careers, Laurie Ruettimann, Mark Stelzner, Marriott Intl, Mary Ellen Slayter, Miriam Salpeter, Paula Caligiuri, Richard Cho, Ryan Paugh, Sarah Needleman, SmartBrief, Starbucks, Susan Joyce, Susan Strayer, The Career Summit, Vickie Elmer

Target your pitch

September 16, 2010 By Miriam Salpeter

I receive many pitches from businesses and companies. Most of the time, people want me to advertise or market their product or service. My response depends on their pitch. My inclination is to delete and move on, but if something catches my eye, if the note includes a specific reference to something I have done or said and if it appears the person is making a true attempt to connect with me, I always read it.

Today, I received this pitch:

My name is _____ with XXX.com, I was doing some research and came across your postings. I would love to have the opportunity to speak with you about helping you fill those positions you have with low cost postings as well as face to face recruiting events.

That’s about as far as I got. If this person actually “came across” my postings (and actually read them!), she would know that I don’t have any positions to fill! She is selling something, but I am not a buyer; I’m the wrong target.

Job hunting is no different than selling, but you are selling your ability to get the job done. You are marketing your skills and experiences. Are you thinking about making sure you are sending your pitch to the right person?

Yesterday, during a Voice of Careers webinar, one of the panelists, Heather McGough, a staffing consultant/recruiter at Microsoft, explained that authentic flattery may be a good way to help a job seeker connect with a decision maker. For example, a job seeker may make a point to comment on something the recruiter or hiring manager has written or said. Social media tools make it easy to find a commonality (even a hobby) and to be authentic, intentional and thoughtful when reaching out.

However, she further described a situation when even that type of connection would not compel her to go the extra mile for an applicant. The difference? The correct target. Heather related a time when a job seeker wrote her to apply for an internship opportunity. As Heather explained, it is very clear on all of her own profiles that she was not the correct contact person for this student. The job seeker did not do the correct research, which is readily available, and did not ask the right questions — such as, “Can you please pass along my information to the internship recruiting team?”

I always remind clients that the vast amount of information that is readily available is both a blessing and a curse. Heather knew that the person writing to her could have easily done a little extra research and asked the right questions when contacting her. Not taking that step made the applicant seem lazy, which did not inspire Heather, a recruiter with a tendency to go the extra mile for applicants, to want to take the time to redirect her.

Identify the right targets for your pitch. Do your research; make a connection. It will pay off in the long run to make sure you are not barking up the wrong tree.

photo by Grant MacDonald

Filed Under: Career Advice Tagged With: career coach, Heather McGough, how to pitch for a job, job search, keppie careers, Miriam Salpeter, Voice of Careers

How to get hired – networking via social media

August 12, 2010 By Miriam Salpeter

Last week, I attended BlogHer 2010 in New York City to speak on a panel about social networking profiles and resumes for job seekers. The JobLab, the brainchild of my friend Laurie Ruettimann, author of PunkRock HR and Cynical Girl, and the co-founder of New Media Services, included advice from many advisors with all types of expertise.

I live tweeted the panel Laurie moderated with Ana Roca-Castro, social media consultant and founder of Premier Social Media; Carmen Hudson, recruiter and founder of tweetajob; and Microsoft Recruiter Heather McGough.

That is Anna, Carmen and Heather in the photo (left to right). (Laurie had to leave before I had a chance to take this picture.)

These are my tweets from their talk. Lots of great advice there for job seekers! Be sure to follow everyone to keep up with their updates going forward!






Filed Under: Career Advice, social media Tagged With: advice from recruiters for job seeking, Ana Roca-Castro, Blogher, BlogHer`0, Career Advice, Career Coaching, Carmen Hudson, Heather McGough, how to use social media to get a job, keppie careers, Laurie Ruettimann, Miriam Salpeter

Follow Us!

  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Twitter

Be an Insider: Sign Up to Receive Special Offers & Free Gift






About Keppie Careers

Are you a job seeker or business owner? You’ve come to the right place!
Click here to find out more.

Contact Us

Have a question or comment?
Click here to Contact Us.
© Copyright 2024 Keppie Careers