Keppie Careers

Social media speaker, social media consultant, job search coach

How veterans can find civilian jobs

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Making a career change isn’t easy, and it’s especially challenging when you’re transitioning from a military to a civilian environment. You need to showcase why you are qualified for the targeted job, even if your past experiences do not identically match the employer’s requirements. Adding to the complexity, most employers are not familiar with military service, positions, jargon or acronyms, so it can be even more challenging for veterans to make a strong case. However,  job-seeking veterans can take steps to help make the transition into civilian positions as smooth as possible.

Identify your skills. Evaluate your military service. What did you do on a daily basis? Make a list. Once your list is complete, pair skills you used with each task. Pay special attention to your transferable skills—the ones you can easily use in different organizations.

For example, if you were an infantryman and your main responsibilities were related to combat missions that do not easily correlate with civilian jobs, you’ll want to dig deeper into your skills. Don’t just think about what you did—ask yourself how and why you were successful. You could highlight your abilities to quickly assess and respond to a situation, focus on how you thrived in an exceptionally stressful environment, and point out that you worked well with a team while demonstrating leadership. You’ll want to look for jobs requiring the skills you identify.

Note your accomplishments. Do not underestimate the value of awards and accolades you received, but do translate them into terms non-military personnel will understand. Note the award name with a brief description of why you received it. If you do not have specific honors, think about praise you may have received from a superior or member of your platoon. Did an officer comment about how you are always planning ahead or mention a specific detail you can share with your targeted employer? This information will be helpful in determining your next career steps.

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Focus on what you enjoy doing. Don’t ignore your “soft skills,” or emotional intelligence. For example, are you a good communicator? Do you have a knack for leading teams? Maybe you’re a great negotiator. Identify your best skills and include these on your list.

Research potential opportunities. Once you have your lists, plug your skills (your keywords) into job-board search engines to see what types of positions come up. For example, you may search for “supervise,” “oversee projects,” or “leadership.”  Keep an open mind and see if there is any pattern or type of job that keeps coming up.

Make a list of job titles and company names. Was there a particular industry that appeared repeatedly in your results? Continue to search online for more information about those fields or organizations.

Inform your network. Once you know what you want to do, be specific when you describe your goals to your network. Don’t just say you are looking for “a job.” It’s tough for people to help you without detailed information and a focal point. Tell your friends and contacts the names of companies and positions that interest you. Be specific. For example, “I’m hoping to find a sales position in a high-tech field. Do you know anyone working in X, Y, or Z company who might be willing to meet me so I can learn more about their organizations—even if they aren’t currently hiring?” Follow up by asking for an informational meeting.

Translate your experience. A common problem for job-seeking veterans is helping civilian, non-military hiring managers understand their work history. Be sure to avoid military jargon in application materials and describe your past experience in layperson’s terms. Ask a non-veteran friend to read your resume and application. Can he or she describe what you used to do? If not, revise your materials and be sure to focus on the skills you used, not just the things you did. Consider using this template to write some of your resume’s bullet points:

Used _____, ________, and _______ skills by (doing what?), resulting in (list an accomplishment).

Always try to make the information you list as relevant as possible to the employers you identified.

Be sure to include specific, quantifiable points in your descriptions. For example, do not assume the reader will know how many troops you led based on your rank and title. Whenever possible, incorporate percentages, dollar amounts, and numbers in your resume. Paint a vivid, relevant picture to help the hiring manager envision you doing the job.

Tell your story. In an interview, be sure to describe your experiences in a way that a layperson will understand. Avoid military jargon and acronyms, and give examples relevant to the job you want. Have three or four stories in mind to illustrate your accomplishments and describe how you overcame challenges and solved problems.

Following these steps from the exploratory through the interview stages of job hunting will help you identify and compete for suitable opportunities. For many more insights and suggestions about job search, please review my other blog posts.

How to become a recognized expert

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keppie_businessownerNo one wants to hire a novice. It’s crucial to be able to demonstrate your expertise to land your target job. This can be a challenge, especially if you’re transitioning to a new field or applying for a job that can best be described as a “reach” for you. What can you do to become a recognized expert in your field?

Luckily for you, all is not lost, even if you’ve never considered yourself an expert in the past. Embrace technology as your friend, and you too can be fielding questions from others in your industry as a recognized expert. It will take time and effort, but if you can accomplish your goal, it will be worth it. Follow these steps and you’ll become a go-to expert in your field.

1. Learn something new.
Even if you consider yourself an expert, there’s always something new to learn. Especially if you are transitioning to a new career, take advantage of online tools, where you’ll be able to learn information for free. For example, Udacity and Coursera offer various types of courses. You can learn everything from how to program code to developing a website or making a robotic car, often for free. Also, don’t underestimate YouTube as a source of information and knowledge. You can Google just about any topic and find someone who posted a video about it.

Social media is swimming with information and insights; don’t miss opportunities to use tools such as Twitter and LinkedIn; these are resources to enhance your expertise. Find out about industry conferences and determine if there is a hashtag for events that interest you. Even if you can’t attend, if you follow updates from participants, you may learn a lot. Follow industry leaders who are active online or who participate in online forums or groups.

2. Keep on top of salient topics in your profession.
If you want to be recognized as an expert, you must know about the hot topics in your industry. What are people discussing in your field? What problems are thought leaders trying to solve? What are the best solutions? If you want people to see you as an expert, it’s important to insert yourself in these conversations–and to join the conversations, you should first do your research and be clear about your opinions on these issues.

3. Expand your network.
You can’t demonstrate expertise in a room all by yourself! If you want to be considered a go-to expert, you need to have more contacts and connections. Look around: who in your network would be willing to go to bat for you or refer you for an opportunity? The more people you know who are able to speak about what you know and connect you with jobs or gigs, the better. If you have a close circle of contacts, plan to expand it by attending in-person meetings relating to your industry, volunteering for leadership roles and speaking up. In addition, use social media tools to expand the number of people who know, like and trust you. Join groups on LinkedIn and communities on Facebook and make a point to answer questions and provide resources regarding your expertise.

4. Find a mentor.
Even experts have mentors. A mentor–especially someone who is already well-respected in your field–will be well positioned to help you grow your reputation. If you’re lucky, you’ll be able to impress someone who is well established in his or her niche who is willing to help shine the light on new talent (you!).

5. Showcase what you know.
Once you’ve built your knowledge base, grown your network and found a mentor, all you need to do is broadcast your expertise to as many people as possible. Luckily for you, there are many easy ways to do just that:

a. Use social media tools, such as LinkedIn, Twitter, Facebook and Instagram to share useful news and information relevant to your industry. Comment on articles and post links to useful information your colleagues will want to know. Be a resource and people are more likely to turn to you for your expertise and insights.

b. Publish your own content. Did you know you can publish blogs on LinkedIn? If you have an opinion about a topic, write about it and post it online. If you’re really enthusiastic about becoming known as an expert, you’ll create and manage your own website and blog where you regularly author useful, insightful articles. You can impress others in your field and attract attention.

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c. Organize online forums. Choose your favorite social media tool. It should be where you enjoy spending your time online and the tool most people in your industry prefer. Invest time and effort in creating a group or forum using that platform. For example, you may wish to start a LinkedIn group. If you prefer Twitter, it may make sense to start a regular Twitter chat. Launch a Facebook Live series. Invite others to join you and keep the conversations interesting and useful. Make sure your forum is a must-see for people in your field.

d. Identify thought leaders and make an effort to help them. Who is delivering keynote speeches at industry conferences? Who heads up industry groups or professional associations in your area? Every leader relies on people to assist and volunteer. Offer to co-moderate a LinkedIn group or volunteer to chair a committee. The more you engage with leaders in your field, the more likely they are to recognize your expertise and share your name with others in the field.

When you are able to leverage your knowledge online and in person, it won’t matter as much how many years of experience you have: your ability to hone in on important topics and to be a resource for professionals in your industry will trump everything else, and you’ll be recognized as an expert. Is it easy? No, but if you truly want to be a go-to leader in your field, it is worth it.

Avoid these mistakes when starting a side business

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moonYou’re starting a business on the side while working full time? Join the club. You’re in good company. MBO Partners research shows “30 million Americans (are) already…self-employed — either as a main source of work (17.9 million solopreneurs) or by using self-employment as a way to augment other income (12.1 million side-giggers).”

Running a business on the side can be a great way to supplement your income, but you want to be careful not to jeopardize your day job while you start your own business if you’re not ready to quit and be on your own full time.

Here’s a list of what not to do when you start your business if you want to be sure to keep your job:

Do not work on your side job while you are on the clock at your full-time job. This is a big “no no.” While it is challenging to accomplish everything you may want to do for your own business after hours, if you use company time, equipment or resources, you are asking for trouble. Use your lunch hour wisely and consider taking advantage of your vacation or leave time to manage important tasks for your side business that cannot be done after hours.

Even if you use a company phone or computer for personal use, do not use it for your side business, or you may be in legal hot water in the future.

Do not ignore non-compete agreements. Assuming your new business is related to what you do at work, be aware of any legal agreements you have with your current company. In the future, if your consulting business takes off, it’s best to make a clean break and maintain your relationship with your employer; you don’t want to gain a reputation of building your business on stolen clients. If you are lucky, the company where you worked will become a client, especially if you’re an essential employee they can’t do without.

Don’t forget to familiarize yourself with company policies regarding side businesses. Read your company’s manual. If there is a rule against having a side business, even if your business is not related to your current work, be prepared for the consequences. If you choose to move ahead and your new business is successful, it may be difficult to keep it a secret. On the other hand, if your side business does not compete or seem to interfere with your day job, you may face no resistance at all. Even if there is no rule against it, if you are building an empire similar to your current employer’s, and you can’t make a case for how your personal success helps the company, be prepared to be shown the door if your employer accidentally runs across your new website or reads an article about you online.

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Never share proprietary information from your current company to grow your own business. Can you say, “lawsuit?” You don’t want to launch your new business with the prospect of legal action against you. Be mindful of ethical rules as well as specific guidelines your current company expects you to adhere to so you won’t be in trouble later.

Don’t forget you can still look for opportunities to learn new things at work to help your future business. Plan ahead. It may be a long time before you are ready to leave your day job, or you may choose to continue to work for someone else while you maintain your business on the side. Think about how you can learn new skills while on-the-job. Volunteer for projects and position yourself to meet people who will be good contacts for you in the future.

Appeared on AOLJobs.com.

How your personality can help you land or lose a job

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ManWomanShakingHands-6It’s difficult to find a job if you don’t know what you want to do. Sounds obvious? Have you really focused on your skills and accomplishments and whether they help qualify you for the jobs you seek? One pet peeve of recruiters and hiring managers is that job seekers often apply for positions ill-suited to their requirements. Don’t be one of those job seekers. Before applying, take some time to figure out what you want to do – and what you’re good at – and it will be easier to get hiring managers to notice you.

Kerry Schofield, chief psychometrics officer at Good.Co., a self-discovery platform and network serving professionals who are looking for more meaning in their careers, suggests the following reasons why knowing yourself better will improve your job prospects:

1. You’ll narrow down your options. Don’t focus on the most general factors about the job, such as whether it has the right pay grade, prospects and location. These are all important variables to consider, but many positions fit these basic, practical criteria.

Schofield notes: “Self-assessment can help us move beyond these questions to make more informed selections from the possibilities available, based on our individual personality and how it fits with the culture of the organizations we’re considering.” For example, do you prefer a more structured environment with hands-on guidance, or a flexible one where initiative is rewarded? Is it more important to have a supportive, friendly team of co-workers, or the opportunity to work as independently as possible?

Your personality will dictate your answers to these questions. “When you narrow down the options, it allows you to focus on quality over quantity – a smaller number of more tailored applications with a higher probability of success,” Schofield explains.

2. You’ll know yourself better. You may prepare to discuss your strengths and weaknesses at an interview, but how well do you really understand them? “You’ll want to assess any gaps in your skills, but when you look at these from the perspective of your personality and values, you can gain a realistic, genuinely insightful understanding of your true pattern of strengths and weaknesses,” Schofield says. The result? You will appear more sincere, mature and self-aware in applications and interviews. “Everybody has weaknesses; if we can demonstrate that we already recognize ours, and know how to ameliorate or channel them in a positive way, this will come across much better than a half-hearted stock-phrase.”

You will be better prepared for interviews, and when you’re honest about whether you’re a good fit for the job, you’ll have a better chance of landing the interview.

3. You’ll avoid applying for unsuitable jobs. You can be more confident when job searching if you understand what has gone wrong in the past. If you keep missing out on positions that appear to be perfect matches, you’ll want to put your finger on what went wrong.

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“Self-assessment and an understanding of organizational culture and cultural fit can help us recognize the reasons why previous applications or positions may not have worked out,” Schofield says. “This knowledge gives us the tools we need to make changes next time around – we can learn more about the organization’s culture and our fit with it before applying for a job, for example, identify any potential mismatches in personality, goals or values, and plan for how to deal with this at the outset.”

4. You’ll avoid surprises. Companies know the cost of making a poor hiring choice, and they are increasingly trying to identify and parse individual differences and match for cultural fit. While not all companies include a personality assessment as part of the application, it is not unusual for potential and existing employers to expect applicants and current to complete some kind of psychometric test, Schofield says.

If you understand the information and processes involved in psychometric assessments, you’ll have a head start on answering difficult questions and assuage concerns employers might have about your fit. The best way to do this is to take self-assessment tests yourself so you’ll be well-informed and prepared.

5. You’ll improve your communication skills, and be a better candidate. Communication skills are key to qualifying for most jobs, and they’re important when job seeking, too. “From reading between the lines of a job advertisement to presenting oneself effectively in an interview, self-assessment brings awareness of the way in which we naturally prefer to communicate,” Schofield says. “Are you bubbly, energetic and accommodating, or serious, thoughtful and straightforward?”

Understanding others’ communication styles and how they interact with you is just as important as knowing about your own. When you have a firm handle on your own skills, personality and interests as they relate to your job search, you’ll be a better candidate and more likely to land the job when interviewed.

Originally appeared on U.S. News & World Report

How to get respect at work

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http://www.dreamstime.com/stock-photography-business-office-workplace-flat-design-style-infographic-computer-monitor-vector-illustration-presentation-booklet-image40921442Ever go to a restaurant and get seated in the very back? The minute you sit down, you realize you’re going to be in for a long night because the waiter always seems to forget you’re there? What if the same thing happens at work and you get seated in the equivalent of “kids’ table.” In that case, you wind up with a lot worse than cold soup and an empty drinking glass: you could be passed over for opportunities that could improve your career.

There are a lot of reasons why people seem to be “out of sight, out of mind” at work. While a poor cubicle or office location can be an obvious way to marginalize someone, other situations also contribute to many talented people being left out in the cold. For example, if you telecommute, or if you absent yourself from staff social and networking events, it is easy for others to forget you when the time comes to pass out the plum projects.

How can you keep the spotlight on your accomplishments and potential if you drew a poor seat or aren’t in the office regularly?

Keep these tips in mind for various situations if you want to take charge of your career:

You telecommute

If you never see your colleagues in person, don’t be surprised when they forget about you! Use technology to keep in touch. Between email, IM, texting, phone calls and even video or Skype meetings, you can make it seem like you’re right next door, instead of two or three states away. When you don’t have true “face time” with the boss or your team, the onus is even more on you to stay engaged via FaceTime or another technology tool. No matter how busy you are, schedule regular opportunities to touch base to update your boss on your projects and to discuss plans for the future. If you fly under the radar, it’s your own fault.

You’re an introvert

Not everyone likes to attend in-person networking events or happy hours. Regardless of your preference, in some office environments, it’s clear that being engaged personally with colleagues and supervisors is key to success. Do your best to participate in staff get-togethers as often as possible, and consider offering to arrange opportunities to socialize that are more conducive to your preferences. For example, if every staff networking event is at the corner tavern and you don’t drink, think of more palatable alternatives.

Set up a co-ed staff soccer or softball league, a viewing party for a television program everyone enjoys or a book club. While these may still take you out of your comfort zone, at least you’ll have some say about the event if you are planning it, so it should be a little easier to manage. If the result is a great, casual conversation with your boss (or the boss’s boss) that lands you a great gig, it will have been worth it.

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No one knows you outside the office

Maybe you got stuck in a cubicle in the back corner because no one likes you at work. It’s time to expand your network and start impressing people outside of your office with your accomplishments and savvy. Turn to social media to meet people who don’t work with you. Find like-minded colleagues around the city, state, country and globe and exchange messages, insights and ideas. Post links to demonstrate you have your finger on the pulse of your industry. If you play your cards well, you could have some new job offers or invitations to apply for new opportunities without even officially seeking a new job.

Another way to get some respect if you don’t have it at work is to join your professional organization and begin to volunteer. Every organization needs and values its volunteers and leaders, so this is a great way to grow the number of people who know and like you and may be willing to refer you to a better opportunity than the one you have.

It’s up to you

Don’t take a poor situation at work sitting down. Be the squeaky wheel and let superiors know how you’re contributing, even if it is from around the globe or from the back cubicle.

Originally appeared on AOlJobs.com.